Nike Headquarters Event

Partnered with Nike’s marketing team to plan and execute a community workout event for Girl Gains NYU at AARMY Studio. Led campus marketing efforts to promote the event and successfully fill participant spots, while also capturing content and engaging with attendees throughout the experience. Through my work at a marketing agency, I additionally integrated a premium hydration brand into the event with brand ambassadors, enhancing the overall experience and aligning the activation with wellness-focused partners.